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Roundup on Research: The myth of “learning styles”

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Introduction

If you have been anywhere where teaching is involved, you have probably heard mention of “learning styles.” “I’m a visual learner” vs. “I’m a hands-on learner” or “My instructor didn’t teach in my learning style” are all the types of commentary that are common when some individuals talk about their own learning. Although it is deeply appealing to be able to categorize individuals into easy methods of learning, unfortunately, it is deeply flawed, has little empirical evidence to support it, and might cause more problems than it solves.

What are learning styles?

To best understand why learning styles are problematic, it is important to clearly define learning styles. The idea of learning styles is that there are stable, consistent methods that individuals take in, organize, process, and remember information, and by teaching those methods, students learn better. 

One popular concept in learning styles posits that the modality of information is critical – a “visual” learner learns best by seeing versus an “auditory” learner who learns best by having things spoken or described to them. Learning style theory would suggest that by using visual aids, a visual learner would organize and retain information better than say, an auditory learner. The implication is that matching modality information to the modality of learning style is critical to student success.

At face value, the concept of learning styles makes sense. Individuals learn differently. Most educational settings are trying to reach large numbers of students in personalized ways.  It would be useful to have an easily applied theory that would help all students learn! As educators, we want to recognize the “uniqueness” of each student and help learners in any way we can. This desire has led educators to look for easier ways to navigate the complexities of teaching. Unfortunately, learning is not that simple.

Do learning styles really exist?

In general, most learning style theories make two presumptions: 

  1. Individuals have a measurable and consistent “style” of learning, and 
  2. Teaching to that style of learning will lead to better education outcomes, and conversely, teaching in a contradictory method would decrease achievement. 

In other words, if you are a visual learner, you should learn best if you see things, regardless of the situation. If you are a kinesthetic learner, you will learn best if you can physically manipulate something, regardless of the topic. However, neither of these two assumptions shows any grounding in research. These two propositions are where we can see the concept of learning styles breaking down.

Are learning styles measurable and consistent?

Did you know that there are actually over 50 different theories of learning styles by various researchers? Researchers have been trying for years to find a correlation between individuals and how to help learning. Some theories suggest the modality of learning matters (like the common VARK theory) while others propose details like time of day and temperature of the room define a learning style. One study that suggested using a cell phone was a learning style (Pursell, 2009).  Just the number of different styles makes it difficult to measure and make sense of an individual style. 

In addition, most learning style inventories rely on a student’s self-report about how they perceive they learn best. These self-reports are generally not validated in any way.  Generally, humans tend to be poor judges of our own learning. Therefore, these surveys are generally measuring “learner preference” rather than “learning style.” You may think you are an auditory learner but until it is validated that you objectively learn better through audio format, it is a preference, not a style. 

Also, when reporting results, many studies will rely on “student satisfaction” as a measure of success, or rely on students’ reflections as a measure of success in a class. For example, many measures of learning styles will ask students how they believe they learn best. Unfortunately, satisfaction with a class or a student’s recollections of success are subjective measures, and generally not accurate (Kirschner & van Merriënboer, 2013, Kirschner, 2017).  While understanding a learner’s preference is useful as is understanding student satisfaction with a lesson, it does not have the same weight as necessitating teaching to that preference. 

Finally, ​​”styles” are unstable and unreliable. The research on learning styles has suggested that these preferences may be unstable – they be topic-specific, but they also change over time (Coffield et al., 2004).  That means that although an individual may be a kinesthetic learner in history this week, that person is a visual learner in math when talking about calculus (but not about geometry), or prefers to learn how to ride a bike kinesthetically instead of reading about it in a book. This questions whether a learning style is a “trait” (or something stable and persisting for a person) or a “state” (something that is temporary and may change). Learning styles as a state of mind are not particularly useful. How can a teacher know the preference of an individual student today in a given subject? 

Does teaching a learning style result in better learning?

Even more importantly, however, is the second assumption – does teaching to an individual’s learning style lead to achievement? Simply put, there is no evidence that supports teaching to a person’s specified learning style results in better learning (Alley, et. al., 2023; Cuevas, 2015; Kirschner & van Merriënboer, 2013; Krätzig & Arbuthnott, 2006; Pashler et al., 2008; Rogowsky et al., 2020). No study has shown that teaching to an identified learning style results in better retention, better learning outcomes or student success. Instead, we see that teaching to a self-identified learning style has no impact on learning in children or adults (Krätzig & Arbuthnott, 2006; Paschler et al., 2008; Rogowsky et al., 2015, Rogowsky et al., 2020). Some research suggests that some students performed better on tasks when taught in a different modality than their self-identified “learning style” (Krätzig & Arbuthnott, 2006, Rogowsky et al., 2020). Most studies of learning styles use a methodology that uses multiple styles to all learners – meaning that there is no way to isolate learning style to teaching method. This leads us to ultimately conclude that while the concept of learning styles is appealing, at this point, it is still a myth.

Alternate explanations to learning styles

Anecdotally, there are many stories about the success of leveraging “learning styles.” If learning styles are not empirically supported, how are these successes explained? There are alternative explanations for why teaching in multiple methods increases achievement that do not prescribe students into style categories. Multi-modal learning explains how learning improves with various methods of teaching.  

Learning requires sustained attention. Therefore, if an educator can capture and maintain students’ attention, students’ learning outcomes likely improve.  Providing engagement with content in multiple forms – be it through hands-on activities, or different modalities – makes students pay attention to content in different ways, and requires learners to integrate knowledge in new ways. If an educator is using multiple methods and modalities, it’s just more interesting, and students pay more attention, which leads to better learning. Mayer and colleagues (2001, 2003) have extensively studied how students learn with visuals and audio, and the interaction of the two. What he and his colleagues suggest is that by providing dual streams of information in multiple methods engages learners to work harder at understanding the material, which leads to better learning. It may be that the research on learning styles is actually showing that teaching with different modalities is just more interesting to students rather than catering to a particular style of learning ​​(Krätzig & Arbuthnott, 2006).

Why learning styles are dangerous

While the intentions of learning styles are good, the implications of learning styles are more destructive than helpful.   On the positive side, reflecting on how one learns is always a lesson. However, by focusing on a style suggests that learners are passive vessels at the whim of the method of teaching. Ultimately, most educators want students to actively engage in their learning. The best learning takes place when an individual can connect and incorporate information into his or her personal experiences and understanding. By focusing on a student’s learning style we reinforce a simplistic view of learning. Learning styles suggest that individuals have one way to learn best. Unfortunately, learning is complex, and not easy. This is hard and takes time! It has very little to do with the way information is handed to a learner, but rather, how the learner processes that knowledge once they have it. It is important to remember – learning is within the control of the learner. 

Thinking critically about learning styles

If learning styles do not impact an individual’s ability to learn, why is there so much talk about them? Articles and books are still being published about learning styles and how to tailor teaching to reach every style. Research on teaching and learning is a complicated discipline, and being able to examine theories and concepts like learning styles critically is important to anyone working in education. The challenge is to keep a skeptical eye when you hear about research supporting learning styles and ask the right questions to make sure you are getting good information.

What should you think about the next time you encounter learning styles in the wild?

  1. What framework of learning styles are they referring to? Some are more empirically vetted than others. The most popular learning style VARK (Visual-Auditory-Read/Write-Kinesthetic) is also the least validated. Find out more about the learning style being discussed.
  2. How are they measuring both learning style and success? Are they self-reported? Are they looking at academic results or a self-report of satisfaction with learning?
  3. Is the study carefully controlled? Many studies fail to tailor the learning to a particular style. Rather, the lesson uses all the styles to reach all the students. There is no way to truly measure success.
  4. Learning styles can be controversial with some people. They aren’t necessarily harmful if they encourage people to reflect on teaching and learning in different ways. They can be harmful if students believe that their learning is outside their control.

References

Alley, S., Plotnikoff, R. C., Duncan, M. J., Short, C. E., Mummery, K., To, Q. G., Schoeppe, S., Rebar, A., & Vandelanotte, C. (2023). Does matching a personally tailored physical activity intervention to participants’ learning style improve intervention effectiveness and engagement? Journal of Health Psychology, 28(10), 889–899. https://doi.org/10.1177/13591053221137184

Coffield, F., Moseley, D., Hall, E., & Ecclestone, K. (2004). Should we be using learning styles?  What research has to say to practice: Learning & Skills Research Center.

Cuevas, J. (2015). Is learning styles-based instruction effective? A comprehensive analysis of recent research on learning styles. Theory and Research in Education, 13(3), 308–333. https://doi.org/10.1177/1477878515606621

Kirschner, P. A. (2017). Stop propagating the learning styles myth. Computers & Education, 106, 166–171. https://doi.org/10.1016/j.compedu.2016.12.006

Kirschner, P. A., & van Merriënboer, J. J. G. (2013). Do learners really know best? Urban legends in education. Educational Psychologist, 48(3), 169–183. https://doi.org/10.1080/00461520.2013.804395

Krätzig, G. P., & Arbuthnott, K. D. (2006). Perceptual learning style and learning proficiency: A test of the hypothesis. Journal of Educational Psychology, 98(1), 238–246. https://doi.org/10.1037/0022-0663.98.1.238

Lau, W. & Yuen, A.  (2009).  Exploring the effects of gender and learning styles on computer programming performance:  Implications for programming pedagogy.  British Journal of Educational Technology.  40(4), 696-712

Mayer, R. E., & Moreno, R. (2003). Nine ways to reduce cognitive load in multimedia learning. Educational Psychologist, 38, 43-52.

Pashler, H., McDaniel, M., Rohrer, D., & Bjork, R. (2008). Learning styles:  Concepts and evidence. Psychological Science in the Public Interest, 9(3), 105-119.

Pursell, D. P.  (2009)  Adapting to student learning styles:  Engaging students with cell phone technology in organic chemistry.  Journal of Chemical Education.  86(10), p1219-1222.

Rogowsky, B. A., Calhoun, B. M., & Tallal, P. (2015). Matching learning style to instructional method: Effects on comprehension. Journal of Educational Psychology, 107(1), 64–78. https://doi.org/10.1037/a0037478Rogowsky, B. A., Calhoun, B. M., & Tallal, P. (2020). Providing Instruction Based on Students’ Learning Style Preferences Does Not Improve Learning. Frontiers in Psychology, 11. https://www.frontiersin.org/articles/10.3389/fpsyg.2020.00164

Introduction

It is safe to say that by now, you have seen many articles/posts, opinions, and stories about ChatGPT—and the larger AI-Language Learning Models (LLMs)—in relation to higher education and teaching/learning in particular. These writings included several perspectives ranging from raising concerns to celebrating new opportunities and a mix of the former and the latter. Also, these writings continue to evolve and grow rapidly in number as new AI-powered LLMs continue to emerge and evolve (e.g., Google’s new AI LLMs: Bard).

The intent of this piece is not to add another article sharing tips or concerns about ChatGPT. That being said, this article (1) summarizes the major concerns about ChatGPT and (2) the ideas about its positive implications based on what it is published to date.

Concerns about ChatGPT

Faculty, scholars, and higher education leaders have raised several concerns about ChatGPT. These concerns stem from possible ways it can be used.

  • Using ChatGPT to cheat by asking it to write essays/answer open-ended questions in exams/discussion forums and homework assignments (December 19th, 2022 NPR Story) (December 6th, 2022 Atlantic Story) (January 16 New York Times Story).
  • Using ChatGPT to author scholarly works which conflict with the ethical standards of scientific inquiry. Several high-impact/profile journals have already formulated principles to guide authors on how to use LLMs AI tools and why it is not allowed to credit such tool as an author—any attribution of authorship carries with it accountability for the scholarly work, and no AI tool can take such responsibility (January 24th, 2023 Nature Editorial).
  • ChatGPT can threaten the privacy of students/faculty (and any other user). Its privacy policy states that data can be shared with third-party vendors, law enforcement, affiliates, and other users. Also, while one can delete their ChatGPT account, the prompts they entered into ChatGPT cannot be deleted. This setup threatens sensitive or controversial topics as this data cannot be removed (January 2023 Publication by Dr. Torrey Trust).
  • ChatGPT is not always trustworthy, as it can fabricate quotes and references. In an experiment conducted by Dr. Daniel Hickey at Indiana University Bloomington, Instructional Systems Technology department, “ChatGPT was able to write a marginally acceptable literature review paper, but fabricated some quotes and references. With more work such as including paper abstracts in the prompts, GPT is scarily good at referencing research literature, perhaps as well as a first-year graduate student.” (January 6th, 2023, Article by Dr. Daniel Hickey)

Excitement about ChatGPT

At the other end of the spectrum, there have been several ideas that express interest and excitement about ChatGPT in higher education. These ideas stem from how they can be used ethically and in a controlled manner.

  • Using ChatGPT to speed up the writing of drafts for several outlets (reports, abstracts, emails, conference proposals, press releases, recommendation letters, etc.) ChatGPT can produce elaborated writing that must be edited to remove any possible inconsistencies or inaccuracies (December 7th, 2022 Social Science Space story)
  • Using ChatGPT in the process of brainstorming ideas for curriculum design, lesson planning, and learning activities. The tool can provide some novel ideas or remind educators of some instructional techniques and strategies that they had heard about in the past (January 23rd, 2023, Article by Dr. David Wiley).
  • Using ChatGPT to provide students tutoring/scaffolds. The tool can act like a virtual tutor who does not simply give the answer to the student but rather scaffold them to reach the correct answers by themselves. (Sal Khan, founder/CEO of Khan Academy, Spring 2023 TED Talk)
  • Teaching with ChatGPT to train students on using AI tools and models, provide opportunities to exercise critical thinking skills, and improve their technological literacy (January 12th New York Times story).

Concluding Thoughts

There are major concerns about ChatGPT and the larger AI-powered Language Learning Models (LLMs) phenomenon. These concerns are legitimate and are opposed by notable ideas about the positive implications of AI-powered LLMs in higher education classrooms. As we aspire to make evidence-based educational and learning design decisions, one should carefully review the research that has been done on AI in relation to higher education up to this point and engage with the gaps as opportunities to expand knowledge and find new opportunities and risks.

Our University’s newly formed advisory committee on the applications of generative AI is a good example of how higher education institutions ought to recommend the use, evaluation, and development of emergent AI tools and services. Additionally, discussions about generative AI and its implications on education happening in public venues are necessary to strengthen the public-facing mission of the University, where input from educators, students, and members of the community is welcome.